1

votes

More Gluten-Free beer available. A step in the right direction?

Answered on September 12, 2014
Created May 16, 2012 at 10:14 PM

I noticed today, whilst shopping at our non-swanky grocery store, that we had three new gluten-free beers available, and that they had moved the old stand-by, Redbridge to the refrigerated section. Do you think this is in demand to a fad, or is it a sign that Paleo-ish way of eating is moving more mainstream.

Yes, it is still made of grains, alcohol is a toxin, and not strictly "paleo," but it is a nice option for a BBQ, instead of the same old cider, NorCal margaritas and liquor drinks. If you drink gluten-free beer, what's your fave?

P.S. I DO NOT PERSONALLY THINK "GLUTEN-FREE" OR "PALEO" IS A FAD. I AM GLUTEN-INTOLERANT (and have been gluten-free since 2009). This is a question about whether it the proliferation of gluten-free beer is due to gluten-free being marketed as a trendy health-alternative, or if Paleo is becoming more mainstream, hence the rise of demand. Perhaps it is a growing acceptance and awareness of gluten-intolerance?

45eaf1688c1baf31d687a382b78f451f

(502)

on May 17, 2012
at 11:52 PM

Dude, jesuisjuba, I know...I also know it's darn hard to type your user name without autocorrect trying to change it into something else... I was at the store today to pick up some Redbridge and they were out...ugh.

F0e558010a2ecb31fa37b7c491596b8e

(3850)

on May 17, 2012
at 06:03 PM

I love the "I refuse to treat your constant GI pain, but I'll put you on an anitdepressant." (from an eminent gastroenterologist)

F5f742cc9228eb5804114d0f3be4e587

(7660)

on May 17, 2012
at 02:25 AM

Whoa dude. Not only that, some communities have strong CrossFit communities and such that could drive local demand for a store to carry certain GF beers.

1296f5fecd084f101d7c5fbe013f07eb

(1213)

on May 17, 2012
at 01:52 AM

Yeesh...no need to be so combative. And the products exist in response to demand - wherever that might be coming from - disease states, intolerances, or fads.

26b0f1261d1a0d916825bd0deeb96a21

(5798)

on May 17, 2012
at 01:21 AM

Yes, you're probably right. We have a growing paleo and Crossfit crowd in my town, so I was wondering if it might be in demand to this growth demand :)

Ce7e28769d92d5de5533e775b1de966e

on May 17, 2012
at 01:20 AM

You live in Indiana?? Dude. Ya'll are the last holding on to the blue law. More breweries are getting on board so you'll get something better than Redbridge soon!

Ce7e28769d92d5de5533e775b1de966e

on May 17, 2012
at 01:13 AM

You got it cookie.

26b0f1261d1a0d916825bd0deeb96a21

(5798)

on May 17, 2012
at 12:33 AM

Yes, that "ah-ha" moment is life-changing, you begin to realize that "this is what 'normal' people must feel like. It's amazing not waking up because your intestines are audibly grinding themselves into oblivion :)

0d0842381492a41b2173a04014aae810

(4875)

on May 16, 2012
at 10:51 PM

I don't necessarily intend to make the point that it's poison; one can't discuss alcohol without some inherent acknowledgement of the fact that we're all stepping a bit over the line simply by partaking. I just have a hard time with the gluten-free trend, I know so many people (veges mostly) that will eat an entire package of cookies in a sitting and assume it isn't "bad for them" because they were "organic, gluten free cookies!" And beyond that, I'm ALWAYS disappointed when I try one of these products with expectation of "the real thing" in my mind. That's me; if you enjoy a GF beer? Enjoy!

26b0f1261d1a0d916825bd0deeb96a21

(5798)

on May 16, 2012
at 10:49 PM

P.S. My gluten problem is what led me to Paleo, in 2010.

26b0f1261d1a0d916825bd0deeb96a21

(5798)

on May 16, 2012
at 10:47 PM

Whoa, what's with the attitude? Of course I know about gluten-intolerance, as that's why I seek out gluten-free beer. I'm asking about why these beers have suddenly become more prolific. As another poster responded, some people do think that "gluten-free" equals "healthy," and in the Paleo community, gluten-free, IS better. I was wondering if maybe it wasn't just a "gluten-free" fad and if perhaps paleo was becoming more mainstream. Did read the article by Gary Taubes that came out in Newsweek, just recently?

26b0f1261d1a0d916825bd0deeb96a21

(5798)

on May 16, 2012
at 10:42 PM

Yeah, we all know it's poison, but, whew, hard-liquor is hard on me guts and skull!

26b0f1261d1a0d916825bd0deeb96a21

(5798)

on May 16, 2012
at 10:32 PM

The New Planet Tread Lightly is the one I picked up! Whew, it was expensive for four beers! As for Sapporo, I've never reacted badly to it, same for Estrella Damm.

9dd74d3941535d0aaa2c8d3cf454fb7e

on May 16, 2012
at 10:22 PM

Certainly "Gluten Free" is the new buzz word in food marketing. Having tried a number of GF beers, my current favorites are New Planet Tread Lightly Ale, and Sapporo (the later is not guaranteed GF).

  • 26b0f1261d1a0d916825bd0deeb96a21

    asked by

    (5798)
  • Views
    3K
  • Last Activity
    1262D AGO
Frontpage book

Get FREE instant access to our Paleo For Beginners Guide & 15 FREE Recipes!

7 Answers

7
0d0842381492a41b2173a04014aae810

(4875)

on May 16, 2012
at 10:32 PM

Meh.

Part of me wants to say, oh-my-gawd I've missed Arrogant Bastard so much, I'd kill seven of you for just a taste - and if even a semblance of that taste could be provided without deleterious health effects, well that would be heaven, wouldn't it?

The remaining 89% of me is fully cognizant of the fact that gluten-free grain-based products are usually unsatisfying sub-par substitutes, not to mention being flat out junk food.

In my experience, one ends up a lot happier finding new things to enjoy rather than trying to fit their old habits into a new mold.

My BBQ go-to's are a good tequila on the rocks, vodka & soda, or wine.

Nonetheless, I suppose it is a step in some sort of potentially positive direction that the gluten-free thing is gaining a foothold in pretty much every available area. Despite that, the widespread belief that "gluten-free = healthy" is a delusion that isn't really progress in the name of health for society at large.

0d0842381492a41b2173a04014aae810

(4875)

on May 16, 2012
at 10:51 PM

I don't necessarily intend to make the point that it's poison; one can't discuss alcohol without some inherent acknowledgement of the fact that we're all stepping a bit over the line simply by partaking. I just have a hard time with the gluten-free trend, I know so many people (veges mostly) that will eat an entire package of cookies in a sitting and assume it isn't "bad for them" because they were "organic, gluten free cookies!" And beyond that, I'm ALWAYS disappointed when I try one of these products with expectation of "the real thing" in my mind. That's me; if you enjoy a GF beer? Enjoy!

26b0f1261d1a0d916825bd0deeb96a21

(5798)

on May 16, 2012
at 10:42 PM

Yeah, we all know it's poison, but, whew, hard-liquor is hard on me guts and skull!

5
Medium avatar

(1240)

on May 17, 2012
at 01:10 AM

I think it's due to a greater awareness of celiac and gluten intolerance and an attempt to capture sales from that crowd. I think it has nothing to do with the paleo movement.

Ce7e28769d92d5de5533e775b1de966e

on May 17, 2012
at 01:13 AM

You got it cookie.

26b0f1261d1a0d916825bd0deeb96a21

(5798)

on May 17, 2012
at 01:21 AM

Yes, you're probably right. We have a growing paleo and Crossfit crowd in my town, so I was wondering if it might be in demand to this growth demand :)

5
45eaf1688c1baf31d687a382b78f451f

on May 17, 2012
at 12:30 AM

I think it's more about going gluten-free than paleo becoming mainstream. I'm a celiac. Been a celiac all my life, but didn't have a diagnosis until 1.5 years ago (me, after diagnosis, "ohhh...so that's why I could drink a bottle of Boone's Strawberry Hill with no issue but would barf after one beer!"). More doctors are actually testing for gluten intolerance, wheat allergies, and celiac disease when people come in with symptoms that used to get diagnosed as irritable bowel syndrome (or my personal favorite, "it's all in your head"...but I'm not bitter...much). This is leading to more diagnoses of gluten issues, which is leading to more people looking for gluten-free foods and drinks, and supply is starting to catch up to demand.

But not where I live. I only have Redbridge as a gluten-free beer option. Of course, I live in a state in the US that still does not allow you to purchase alcoholic beverages on a Sunday. I'll take what I can get. But I digress...

F0e558010a2ecb31fa37b7c491596b8e

(3850)

on May 17, 2012
at 06:03 PM

I love the "I refuse to treat your constant GI pain, but I'll put you on an anitdepressant." (from an eminent gastroenterologist)

Ce7e28769d92d5de5533e775b1de966e

on May 17, 2012
at 01:20 AM

You live in Indiana?? Dude. Ya'll are the last holding on to the blue law. More breweries are getting on board so you'll get something better than Redbridge soon!

26b0f1261d1a0d916825bd0deeb96a21

(5798)

on May 17, 2012
at 12:33 AM

Yes, that "ah-ha" moment is life-changing, you begin to realize that "this is what 'normal' people must feel like. It's amazing not waking up because your intestines are audibly grinding themselves into oblivion :)

45eaf1688c1baf31d687a382b78f451f

(502)

on May 17, 2012
at 11:52 PM

Dude, jesuisjuba, I know...I also know it's darn hard to type your user name without autocorrect trying to change it into something else... I was at the store today to pick up some Redbridge and they were out...ugh.

1
8496289baf18c2d3e210740614dc9082

on May 17, 2012
at 03:27 AM

Gluten-free beer almost invariably sucks, just as gluten-free anything-that-normally-contains-gluten almost invariably sucks, fake meat sucks, fake cheese sucks, and fake fill-in-the-blank sucks. I agree with @raney that one is usually better off enjoying in greater quantity the many fine things that are better for one anyway, rather than trying to find a fix for one's former "fix."

As for why these products are becoming more popular and common? Market capture, pure and simple. Is it "paleo" market capture? Maybe in part, but not mostly. Again I agree with @raney: regardless of motive, and regardless of the misperception that these products are "healthy" in some way, gluten-free products are typically not worse than their counterparts, and being free from gluten makes them at least marginally better.

Baby steps are still steps c:

0
F0e558010a2ecb31fa37b7c491596b8e

(3850)

on May 17, 2012
at 06:11 PM

I just had the pleasure of trying Celia Saison from the Alchemist this week. Being a saison, the fruity herby flavors helped it taste more like the original than most GF beers I've tried. But I'm so happy that awesome craft berwerys are willing to put in the time and effort to make something really tasty.

0
C116f7e54620c6003b67cd4450a298cd

on May 17, 2012
at 05:49 PM

I have a buddy here in Chico, CA (home of Sierra Nevada Brewing Co.) that's been working tirelessly on a GF rice-based ale. It's pretty damn good. His wife has autoimmune somethingerother, so this was his attempt to pursue his dream and stay married. I'm grain free myself, but don't have "too much" of a problem with Beer.

I plan on helping him announce this beer soon as I know it will be a hit with the Paleo crowd.

c

-2
43d0d1fb3c1ffe599f5d463df2d87513

on May 16, 2012
at 10:42 PM

To the OP...really? You think the availability of more GF beers is due to Paleo community demand and/or fad diets? Have you ever heard of Celiac disease or gluten intolerance? Those are the real reasons these products do and should exist. Paleo is a fad diet, just as much as the celebrisized gluten free diet is.

26b0f1261d1a0d916825bd0deeb96a21

(5798)

on May 16, 2012
at 10:49 PM

P.S. My gluten problem is what led me to Paleo, in 2010.

1296f5fecd084f101d7c5fbe013f07eb

(1213)

on May 17, 2012
at 01:52 AM

Yeesh...no need to be so combative. And the products exist in response to demand - wherever that might be coming from - disease states, intolerances, or fads.

F5f742cc9228eb5804114d0f3be4e587

(7660)

on May 17, 2012
at 02:25 AM

Whoa dude. Not only that, some communities have strong CrossFit communities and such that could drive local demand for a store to carry certain GF beers.

26b0f1261d1a0d916825bd0deeb96a21

(5798)

on May 16, 2012
at 10:47 PM

Whoa, what's with the attitude? Of course I know about gluten-intolerance, as that's why I seek out gluten-free beer. I'm asking about why these beers have suddenly become more prolific. As another poster responded, some people do think that "gluten-free" equals "healthy," and in the Paleo community, gluten-free, IS better. I was wondering if maybe it wasn't just a "gluten-free" fad and if perhaps paleo was becoming more mainstream. Did read the article by Gary Taubes that came out in Newsweek, just recently?

Answer Question


Get FREE instant access to our
Paleo For Beginners Guide & 15 FREE Recipes!